Case studies

Redesigning the Intercom blog
Redesigning the Intercom blog

Find out how Intercom redeveloped the Inside Intercom blog using Optimal Workshop’s tools, making it easy for readers to find the content they’re interested in.

Improving the Xero support experience
Improving the Xero support experience

Learn how Xero used Optimal Workshop’s UX tools to make it easier for users to find the answers to their questions on the company’s support website.

Using VR in user research: Assurity’s journey testing physical spaces
Using VR in user research: Assurity’s journey testing physical spaces

Learn how Assurity, a NZ technology delivery consultancy, tackled a unique design project by using virtual reality (VR) in their user research. Read on for learnings and insights.